BE CLEAN

Outcome

As the product and brand strategist for the "Be Clean Branding" project, I developed a cohesive brand identity and visually appealing product labels for a national cleaning company's new product line. I created the "Be Clean" name, collaborated with designers and manufacturers, and devised unique brand names to differentiate products. Through meticulous planning and collaboration, including creating a mood board and brand style guide, I ensured compelling designs that communicated the brand's values. This resulted in increased brand recognition, consumer trust, and improved sales, bolstering Be Clean's reputation and paving the way for global expansion.